Our Privacy Policy

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How do we collect your personal information?

We may collect your personal information in the following ways:

When you join the Townrow Rewards loyalty scheme via our app or physical loyalty card we collect and process data about your purchases for direct marketing activities. Loyalty scheme users must be 18 years or older to join the loyalty scheme, in accordance with our terms and conditions.

When you contact us by telephone, post or email.

When you enter any prize draws or competitions run by us

When completing any surveys that we send to you for research purposes (although you are under no obligation to complete these).

When completing any forms in connection with an application for employment.

What sort of personal information will we collect about you?

In addition to personal details such as your name, date of birth, gender, postal & email addresses, and telephone number, Townrow’s may also collect some of the following personal information about you:

1. Details of purchases you make when registered for our Townrow’s Rewards loyalty scheme either via the app or plastic card.
2. Details of when you contact Townrow’s by email, post, or telephone. Please note that we may keep a record of that correspondence.
3. In the event you apply for employment but are unsuccessful we will retain your application form for up to 6 months.

When registering for the Townrow’s Rewards Loyalty Scheme all data provision is optional. The only fields in the registration form that are compulsory in order to register are email address and accepting the T&Cs.

How do we protect your personal information?

We are committed to keeping your personal information safe and secure.  Our security programme includes the following measures:

• Whenever possible we encrypt your personal data on our systems or when we transmit your details to a third party such as collecting payment from your credit card.
• We have security controls which protect our IT systems from external attack and unauthorised access; and
• We maintain internal policies setting out our data security approach which are supported by regular training for our      employees.

What do we use your personal information for?

We will treat all your personal information as private and confidential (although we reserve the right to disclose this information in certain circumstances, as set out below).

We confirm that any personal information which you provide to us will be held securely and in accordance with the registration that we have with the Office of the Information Commission. We will use and process your personal information in accordance with the Data Protection Act 2018, as amended from time to time, as well as any other relevant data protection or privacy legislation. The types of use we will make of your personal information includes the following:

1. To enable us to provide goods and services to you.

2. To verify your identity.

3. To operate our Townrow’s Rewards Loyalty Scheme

4. For crime and fraud prevention, detection, and related purposes.

5. When you have subscribed to our mailing lists to contact you by email about promotional offers and products and services which we think may interest you. You can of course unsubscribe from these lists at any time by contacting us or following the instructions on our emails.

6. Where we have a legal right or duty to use or disclose your information (for example in relation to an investigation by a public authority or in a legal dispute).

You should be aware that if we are requested by the police or any other regulatory or government authority investigating suspected illegal activities to provide your personal information or any other information we obtain about you, we are entitled do so.

You agree that you do not object to us using your personal information for any of the purposes outlined in this privacy policy and you confirm that you do not and will not consider any of these purposes as a breach of any of your rights under Data Protection Act 2018, as amended from time to time, as well as any other relevant data protection or privacy legislation

We will not keep your personal information processed by us for any purpose or purposes for longer than is necessary for that purpose or for those purposes. We retain the information captured when you register for our Loyalty Scheme whilst you continue use the scheme or 24 months after you cease use this scheme. Under data protection legislation you have the right to access information held about you. If you choose to exercise this right, then in certain circumstances your access request may be subject to an administration fee to meet our costs in providing you with details of the information we hold about you.

Legal basis for processing information:

Our processing of your personal information is necessary

• To fulfil commitments of contracts to which you will be party to and in order to take steps at your request prior to you entering into those contracts
• For legitimate interests pursued by us
• In order to comply with a legal obligation to which we are subject

In relation to processing of special categories of personal information, we will obtain specific consent from you unless there is otherwise a legal requirement for us to process such information.

Legitimate Interests for processing information:

Where our processing is based on the legitimate interest grounds decribed above, those legitimate interests include

• collecting  personal information and purchase behaviour to provide you with an efficient customer experience
• to provide products and services you have requested
• to prevent fraud
• the general running of our business e.g. for  our own marketing, research and product development strategies (internal only)

How can I unsubscribe or have personal information held by Townrow’s deleted?

If at any point you no longer wish us to hold your personal information or you do not wish to receive information from us then there are a number of ways you can unsubscribe. These are as follows:

1. You can click onto the “unsubscribe” link in any communication that we send to you by email which will automatically unsubscribe you from that type of communication. Each “unsubscribe” link only relates to that specific type of communication (e.g. marketing communications or survey communications). This means that unsubscribing from marketing communications will not automatically unsubscribe you from our survey communications (or vice versa). Please also note that you may continue to receive communications which are already on route to you for a short period of time while your relevant unsubscribe request is being processed. When you unsubscribe we undertake to delete your data.

2. Alternatively, you can write to us at 1b Cooper Drive, Springwood Industrial Estate, Braintree, CM7 2RF or email nigel@townrowstores.com

You should note that where we are legally obliged to do so we will retain personal information required by that law.

Your rights

You have the following rights:

• the right to ask what personal data that we hold about you at any time, subject to any fee specified by law.
• the right to ask us to update and correct any out-of-date or incorrect personal data that we hold about you free of      charge; and
• (as set out above) the right to opt out of any marketing communications that we may send you.

If you wish to exercise any of the above rights, please contact us using the contact details set out below.

For any questions regarding this policy, please contact us:

1. By email at nigel@townrowstores.com 

2. By writing to us at 1b Cooper Drive, Springwood Industrial Estate, Braintree, Essex, CM7 2RF